Hey Passionistas!

I’m baaaack! I know it’s been a while, but life called for a bit of a hiatus. Though it appears that SheBiz was absent, I’ve been busy chasing down some fabulous passionistas! I plan to share all that I’ve learned about them with all of you.

Last night, reality TV star, Jennifer Williams of the VH1 hit show, Basketball Wives, hosted an event to launch her new lip gloss brand, Lucid, right here in NYC at the posh Big Drop boutique. Needless to say, the launch was star studded and fabulous. It was all lights, camera, action, gloss, dons, divas, stilettos and fabulosity all over the place! Look forward to a glimpse of the event in the upcoming season of Basketball Wives.

That’s not all I want to focus on. Recently, I had the distinct pleasure of interviewing Miss Jennifer and was able to get the inside scoop on the woman behind the reality persona that we’ve come to know. I can surely tell you that Jennifer is not just another pretty face. She’s a well-educated, savvy business woman with brilliant ideas. There’s so much more to look forward to and I will be sure to clue you in every now and then about what’s happening with this passionista.

Keep an eye out for my full article on Jennifer Williams in upcoming publications. In the meantime, enjoy these few pictures from last night’s event.